Redefining Success...One Handbag at a Time

mindset women in business Mar 08, 2024

The quest for success often feels like an elusive destination, especially for women navigating the complexities of business ownership or the workforce. The societal narratives surrounding success have certainly evolved over time, yet the definition remains rooted in traditional metrics of achievement.

But what if we dared to challenge this conventional wisdom? What if success wasn't just about climbing the corporate ladder or reaching a certain income level, but about finally tapping into and utilising your unique qualities and potential?

I started my entrepreneurial journey back in 1994 and it certainly hasn't been without its challenges. From navigating gender stereotypes in the industry to juggling a young family, it has sometimes been tough to stay adaptable and resilient in the face of adversity.

But success isn't just about overcoming obstacles; it's also about celebrating achievements along the way. Even to this day, I still need to remind myself to acknowledge my accomplishments, no matter how small, and continue to nurture a positive mindset rooted in self-love and empowerment.

Much like our handbags contain essentials for daily living, our "Handbag of Life" is filled with invaluable qualities, experiences, and aspirations that are unique to each of us and just waiting to be explored. As we celebrate International Women's Day, I encourage you to rummage through your metaphorical handbags, and uncover the hidden gems of strength, resilience, and creativity that you all possess. Here’s 5 tips to get you started. 

  • Self-Reflection and Awareness - Take time to reflect on your journey, both personally and professionally. Identify moments of strength, resilience, and creativity. Consider journaling or meditation to deepen your self-awareness and recognise your unique qualities.

  • Embrace Your Vulnerability - Recognise that vulnerability is not a weakness but a source of strength. Share your challenges and triumphs with trusted colleagues or mentors. By embracing vulnerability, you create connections and opportunities for growth.

  • Cultivate a Growth Mindset - Embrace challenges as opportunities for learning and growth. Instead of viewing setbacks as failures, see them as steppingstones toward success. Adopting a growth mindset allows you to bounce back from adversity with resilience and determination.

  • Build a Support Network - Surround yourself with a supportive community of peers, mentors, and allies. Seek out networking opportunities, join professional organisations, and participate in mentorship programs. Having a strong support network can provide guidance, encouragement, and perspective during challenging

  • Practice Self-Compassion: Be kind to yourself and recognise that you are doing the best you can with the resources and knowledge you have. Treat yourself with the same kindness and understanding that you would offer to a friend facing similar challenges.

Whether you’re a seasoned professional or just starting out on your business journey, identifying and leveraging your unique qualities is a catalyst for positive change. In a world often defined by conformity, embracing your individuality is an act that will propel you forward in both your personal and professional life.

In the end, redefining success is not just about reaching the summit; it's about embracing the journey and harnessing the power within. With the theme this year being “Invest in Women”, take the time to invest in yourself, accelerate your progress and rewrite the narrative of success - one handbag at a time.